{"transactions":[{"id":2178071,"issuer":{"id":7764,"kind":"organization","name":"Purple Innovation, Inc."},"owners":[{"id":17744,"kind":"person","name":"NUSSBAUM BENNETT","position":1,"cik":"0001260972","reported_name":"NUSSBAUM BENNETT","relationship":{"director":false,"officer":true,"ten_percent_owner":false,"other":false,"officer_title":"Interim CFO"}}],"security":"Cash-Settled Stock Appreciation Right","published_at":"2022-08-19T16:00:16.000Z","date":"2022-08-19","kind":"grant","acquired":true,"shares":20000,"price":0,"value":0.0,"ownership":{"direct":true},"footnotes":[{"field":"derivative.exercise_date","element":"exerciseDate","label":"F1","text":"If Mr. Nussbaum remains in continuous service with the Company through December 31, 2023, the Company will make cash payments to Mr. Nussbaum equal, in the aggregate, to the product of (a) the excess of the closing price of the Company's Class A Common Stock on December 31, 2023, over $6.10 multiplied by (b) 20,000. Such cash payments will, at the option of the Company, be paid within two weeks of December 31, 2023 or in equal installments over twelve months in accordance with the Company's regular payroll practices."},{"field":"derivative.expiration_date","element":"expirationDate","label":"F1","text":"If Mr. Nussbaum remains in continuous service with the Company through December 31, 2023, the Company will make cash payments to Mr. Nussbaum equal, in the aggregate, to the product of (a) the excess of the closing price of the Company's Class A Common Stock on December 31, 2023, over $6.10 multiplied by (b) 20,000. Such cash payments will, at the option of the Company, be paid within two weeks of December 31, 2023 or in equal installments over twelve months in accordance with the Company's regular payroll practices."}],"balance_after":20000,"derivative":{"exercise_price":6.1,"underlying":"Class A Common Stock","underlying_shares":20000},"source":{"system":"sec-edgar","filing":"0001213900-22-049675","document":"ownership.xml","document_sequence":1,"table":"derivative","row_type":"transaction","position":1,"url":"https://www.sec.gov/Archives/edgar/data/1260972/000121390022049675/ownership.xml","form_type":"4"}},{"id":2460751,"issuer":{"id":7764,"kind":"organization","name":"Purple Innovation, Inc."},"owners":[{"id":17744,"kind":"person","name":"NUSSBAUM BENNETT","position":1,"cik":"0001260972","reported_name":"NUSSBAUM BENNETT","relationship":{"director":false,"officer":true,"ten_percent_owner":false,"other":false,"officer_title":"Interim CFO"}}],"security":"Cash-Settled Stock Appreciation Right","published_at":"2021-12-22T16:00:22.000Z","date":"2021-12-13","kind":"grant","acquired":true,"shares":20000,"price":0,"value":0.0,"ownership":{"direct":true},"footnotes":[{"field":"derivative.exercise_date","element":"exerciseDate","label":"F2","text":"If Mr. Nussbaum remains in continuous service with the Company through August 19, 2022, the Company will make cash payments to Mr. Nussbaum equal, in the aggregate, to the product of (a) the excess of the closing price of the Company's Class A Common Stock on August 19, 2022 over 12.6008 multiplied by (b) 20,000. Such cash payments will be paid in equal installments over twelve months."},{"field":"derivative.expiration_date","element":"expirationDate","label":"F2","text":"If Mr. Nussbaum remains in continuous service with the Company through August 19, 2022, the Company will make cash payments to Mr. Nussbaum equal, in the aggregate, to the product of (a) the excess of the closing price of the Company's Class A Common Stock on August 19, 2022 over 12.6008 multiplied by (b) 20,000. Such cash payments will be paid in equal installments over twelve months."}],"balance_after":20000,"derivative":{"exercise_price":12.6008,"underlying":"Class A Common Stock","underlying_shares":20000},"source":{"system":"sec-edgar","filing":"0001213900-21-067008","document":"ownership.xml","document_sequence":1,"table":"derivative","row_type":"transaction","position":2,"url":"https://www.sec.gov/Archives/edgar/data/1260972/000121390021067008/ownership.xml","form_type":"4"}},{"id":2460750,"issuer":{"id":7764,"kind":"organization","name":"Purple Innovation, Inc."},"owners":[{"id":17744,"kind":"person","name":"NUSSBAUM BENNETT","position":1,"cik":"0001260972","reported_name":"NUSSBAUM BENNETT","relationship":{"director":false,"officer":true,"ten_percent_owner":false,"other":false,"officer_title":"Interim CFO"}}],"security":"Cash-Settled Stock Appreciation Right","published_at":"2021-12-22T16:00:22.000Z","date":"2021-08-19","kind":"grant","acquired":true,"shares":20000,"price":0,"value":0.0,"ownership":{"direct":true},"footnotes":[{"field":"derivative.exercise_date","element":"exerciseDate","label":"F1","text":"If the volume weighted average price of the Company's Class A Common Stock during the 30 trading days immediately preceding August 19, 2022, or the earlier termination date of Mr. Nussbaum's service with the Company without cause, is in excess of $26.00 per share, the Company will make a cash payment to Mr. Nussbaum in an amount equal to the product of (a) the increase in the volume weighted average price of the Company's Class A Common Stock from $26.00 per share up to a maximum of $36.00 per share multiplied by (b) 20,000."},{"field":"derivative.expiration_date","element":"expirationDate","label":"F1","text":"If the volume weighted average price of the Company's Class A Common Stock during the 30 trading days immediately preceding August 19, 2022, or the earlier termination date of Mr. Nussbaum's service with the Company without cause, is in excess of $26.00 per share, the Company will make a cash payment to Mr. Nussbaum in an amount equal to the product of (a) the increase in the volume weighted average price of the Company's Class A Common Stock from $26.00 per share up to a maximum of $36.00 per share multiplied by (b) 20,000."}],"balance_after":20000,"derivative":{"exercise_price":26,"underlying":"Class A Common Stock","underlying_shares":20000},"source":{"system":"sec-edgar","filing":"0001213900-21-067008","document":"ownership.xml","document_sequence":1,"table":"derivative","row_type":"transaction","position":1,"url":"https://www.sec.gov/Archives/edgar/data/1260972/000121390021067008/ownership.xml","form_type":"4"}}]}