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The shares vest in four equal installments at the earlier of, for each such installment, (i) the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meeting for the next four quarters from the date of grant  or (ii) the date of each of the next four corresponding quarterly anniversaries of the date of grant, provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the nominating and corporate governance committee immediately prior to such date."},{"field":"price","element":"transactionPricePerShare","label":"F4","text":"This price represents the average closing stock price for a share of the Issuer's Class A Common Stock for forty-five consecutive trading days ending on, and including, the grant date. This price was used to calculate the number of restricted stock awards granted."},{"field":"price","element":"transactionPricePerShare","label":"F6","text":"This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy in lieu of director retainer and meeting fees of $5,000."}],"balance_after":114326,"source":{"system":"sec-edgar","filing":"0001209191-22-032861","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":3,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919122032861/doc4.xml","form_type":"4"}},{"id":2251419,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2022-05-31T20:56:55.000Z","date":"2022-05-26","kind":"grant","acquired":true,"shares":835,"price":59.83,"value":49958.05,"ownership":{"direct":true},"footnotes":[{"field":"shares","element":"transactionShares","label":"F1","text":"Grant of restricted stock award under the Issuer's 2016 Equity Incentive Plan. The shares vest in four equal installments at the earlier of, for each such installment, (i) the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meeting for the next four quarters from the date of grant  or (ii) the date of each of the next four corresponding quarterly anniversaries of the date of grant, provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the board of directors immediately prior to such date."},{"field":"price","element":"transactionPricePerShare","label":"F3","text":"This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy in lieu of director retainer and meeting fees of $50,000."},{"field":"price","element":"transactionPricePerShare","label":"F4","text":"This price represents the average closing stock price for a share of the Issuer's Class A Common Stock for forty-five consecutive trading days ending on, and including, the grant date. This price was used to calculate the number of restricted stock awards granted."}],"balance_after":114243,"source":{"system":"sec-edgar","filing":"0001209191-22-032861","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":2,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919122032861/doc4.xml","form_type":"4"}},{"id":2251418,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2022-05-31T20:56:55.000Z","date":"2022-05-26","kind":"grant","acquired":true,"shares":4178,"price":0,"value":0.0,"ownership":{"direct":true},"footnotes":[{"field":"shares","element":"transactionShares","label":"F1","text":"Grant of restricted stock award under the Issuer's 2016 Equity Incentive Plan. The shares vest in four equal installments at the earlier of, for each such installment, (i) the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meeting for the next four quarters from the date of grant  or (ii) the date of each of the next four corresponding quarterly anniversaries of the date of grant, provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the board of directors immediately prior to such date."},{"field":"price","element":"transactionPricePerShare","label":"F2","text":"This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy as an annual director equity grant."}],"balance_after":113408,"source":{"system":"sec-edgar","filing":"0001209191-22-032861","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":1,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919122032861/doc4.xml","form_type":"4"}},{"id":2354503,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2022-03-03T22:40:04.000Z","date":"2022-03-01","kind":"sale","acquired":false,"shares":142,"price":86.07,"value":12221.94,"ownership":{"direct":false,"nature":"See Footnote"},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"ownership.nature","element":"natureOfOwnership","label":"F7","text":"The reported securities are owned directly by the Eric Paley 2015 Remainder Trust (the \"2015 Remainder Trust\")."}],"balance_after":47768,"source":{"system":"sec-edgar","filing":"0001209191-22-015740","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":9,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919122015740/doc4.xml","form_type":"4"}},{"id":2354502,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2022-03-03T22:40:04.000Z","date":"2022-03-01","kind":"sale","acquired":false,"shares":895,"price":85.05,"value":76119.75,"ownership":{"direct":false,"nature":"See Footnote"},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F10","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $84.82 to $85.57, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."},{"field":"ownership.nature","element":"natureOfOwnership","label":"F7","text":"The reported securities are owned directly by the Eric Paley 2015 Remainder Trust (the \"2015 Remainder Trust\")."}],"balance_after":47910,"source":{"system":"sec-edgar","filing":"0001209191-22-015740","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":8,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919122015740/doc4.xml","form_type":"4"}},{"id":2354501,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2022-03-03T22:40:04.000Z","date":"2022-03-01","kind":"sale","acquired":false,"shares":1389,"price":84.18,"value":116926.02,"ownership":{"direct":false,"nature":"See Footnote"},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F9","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $83.80 to $84.63, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."},{"field":"ownership.nature","element":"natureOfOwnership","label":"F7","text":"The reported securities are owned directly by the Eric Paley 2015 Remainder Trust (the \"2015 Remainder Trust\")."}],"balance_after":48805,"source":{"system":"sec-edgar","filing":"0001209191-22-015740","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":7,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919122015740/doc4.xml","form_type":"4"}},{"id":2354500,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2022-03-03T22:40:04.000Z","date":"2022-03-01","kind":"sale","acquired":false,"shares":1618,"price":83.09,"value":134439.62,"ownership":{"direct":false,"nature":"See Footnote"},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F8","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $82.74 to $83.58, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."},{"field":"ownership.nature","element":"natureOfOwnership","label":"F7","text":"The reported securities are owned directly by the Eric Paley 2015 Remainder Trust (the \"2015 Remainder Trust\")."}],"balance_after":50194,"source":{"system":"sec-edgar","filing":"0001209191-22-015740","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":6,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919122015740/doc4.xml","form_type":"4"}},{"id":2354499,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2022-03-03T22:40:04.000Z","date":"2022-03-01","kind":"sale","acquired":false,"shares":3456,"price":82.24,"value":284221.44,"ownership":{"direct":false,"nature":"See Footnote"},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F6","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $81.62 to $82.62, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."},{"field":"ownership.nature","element":"natureOfOwnership","label":"F7","text":"The reported securities are owned directly by the Eric Paley 2015 Remainder Trust (the \"2015 Remainder Trust\")."}],"balance_after":51812,"source":{"system":"sec-edgar","filing":"0001209191-22-015740","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":5,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919122015740/doc4.xml","form_type":"4"}},{"id":2354498,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2022-03-03T22:40:04.000Z","date":"2022-03-01","kind":"sale","acquired":false,"shares":633,"price":85.48,"value":54108.84,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F5","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $85.13 to $86.07, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":109230,"source":{"system":"sec-edgar","filing":"0001209191-22-015740","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":4,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919122015740/doc4.xml","form_type":"4"}},{"id":2354497,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2022-03-03T22:40:04.000Z","date":"2022-03-01","kind":"sale","acquired":false,"shares":1899,"price":84.13,"value":159762.87,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F4","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $83.55 to $84.54, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":109863,"source":{"system":"sec-edgar","filing":"0001209191-22-015740","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":3,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919122015740/doc4.xml","form_type":"4"}},{"id":2354496,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2022-03-03T22:40:04.000Z","date":"2022-03-01","kind":"sale","acquired":false,"shares":2649,"price":82.84,"value":219443.16,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F3","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $82.43 to $83.36, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":111762,"source":{"system":"sec-edgar","filing":"0001209191-22-015740","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":2,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919122015740/doc4.xml","form_type":"4"}},{"id":2354495,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2022-03-03T22:40:04.000Z","date":"2022-03-01","kind":"sale","acquired":false,"shares":2319,"price":82.09,"value":190366.71,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F2","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $81.44 to $82.38, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":114411,"source":{"system":"sec-edgar","filing":"0001209191-22-015740","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":1,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919122015740/doc4.xml","form_type":"4"}},{"id":2485952,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-12-04T00:07:33.000Z","date":"2021-12-01","kind":"sale","acquired":false,"shares":242,"price":105.77,"value":25596.34,"ownership":{"direct":false,"nature":"See Footnote"},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"ownership.nature","element":"natureOfOwnership","label":"F10","text":"The reported securities are owned directly by the Eric Paley 2015 Remainder Trust (the \"2015 Remainder Trust\")."}],"balance_after":55268,"source":{"system":"sec-edgar","filing":"0001209191-21-067996","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":15,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121067996/doc4.xml","form_type":"4"}},{"id":2485951,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-12-04T00:07:33.000Z","date":"2021-12-01","kind":"sale","acquired":false,"shares":503,"price":104.8,"value":52714.4,"ownership":{"direct":false,"nature":"See Footnote"},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F16","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $104.70 to $105.24, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."},{"field":"ownership.nature","element":"natureOfOwnership","label":"F10","text":"The reported securities are owned directly by the Eric Paley 2015 Remainder Trust (the \"2015 Remainder Trust\")."}],"balance_after":55510,"source":{"system":"sec-edgar","filing":"0001209191-21-067996","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":14,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121067996/doc4.xml","form_type":"4"}},{"id":2485950,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-12-04T00:07:33.000Z","date":"2021-12-01","kind":"sale","acquired":false,"shares":1324,"price":104.03,"value":137735.72,"ownership":{"direct":false,"nature":"See Footnote"},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F15","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $103.64 to $104.58, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."},{"field":"ownership.nature","element":"natureOfOwnership","label":"F10","text":"The reported securities are owned directly by the Eric Paley 2015 Remainder Trust (the \"2015 Remainder Trust\")."}],"balance_after":56013,"source":{"system":"sec-edgar","filing":"0001209191-21-067996","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":13,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121067996/doc4.xml","form_type":"4"}},{"id":2485949,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-12-04T00:07:33.000Z","date":"2021-12-01","kind":"sale","acquired":false,"shares":1509,"price":103.17,"value":155683.53,"ownership":{"direct":false,"nature":"See Footnote"},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F14","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $102.52 to $103.51, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."},{"field":"ownership.nature","element":"natureOfOwnership","label":"F10","text":"The reported securities are owned directly by the Eric Paley 2015 Remainder Trust (the \"2015 Remainder Trust\")."}],"balance_after":57337,"source":{"system":"sec-edgar","filing":"0001209191-21-067996","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":12,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121067996/doc4.xml","form_type":"4"}},{"id":2485948,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-12-04T00:07:33.000Z","date":"2021-12-01","kind":"sale","acquired":false,"shares":1527,"price":101.86,"value":155540.22,"ownership":{"direct":false,"nature":"See Footnote"},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F13","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $101.52 to $102.23, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."},{"field":"ownership.nature","element":"natureOfOwnership","label":"F10","text":"The reported securities are owned directly by the Eric Paley 2015 Remainder Trust (the \"2015 Remainder Trust\")."}],"balance_after":58846,"source":{"system":"sec-edgar","filing":"0001209191-21-067996","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":11,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121067996/doc4.xml","form_type":"4"}},{"id":2485947,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-12-04T00:07:33.000Z","date":"2021-12-01","kind":"sale","acquired":false,"shares":1012,"price":100.79,"value":101999.48,"ownership":{"direct":false,"nature":"See Footnote"},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F12","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $100.39 to $100.98, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."},{"field":"ownership.nature","element":"natureOfOwnership","label":"F10","text":"The reported securities are owned directly by the Eric Paley 2015 Remainder Trust (the \"2015 Remainder Trust\")."}],"balance_after":60373,"source":{"system":"sec-edgar","filing":"0001209191-21-067996","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":10,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121067996/doc4.xml","form_type":"4"}},{"id":2485946,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-12-04T00:07:33.000Z","date":"2021-12-01","kind":"sale","acquired":false,"shares":1017,"price":99.28,"value":100967.76,"ownership":{"direct":false,"nature":"See Footnote"},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F11","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $98.92 to $99.71, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."},{"field":"ownership.nature","element":"natureOfOwnership","label":"F10","text":"The reported securities are owned directly by the Eric Paley 2015 Remainder Trust (the \"2015 Remainder Trust\")."}],"balance_after":61385,"source":{"system":"sec-edgar","filing":"0001209191-21-067996","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":9,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121067996/doc4.xml","form_type":"4"}},{"id":2485945,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-12-04T00:07:33.000Z","date":"2021-12-01","kind":"sale","acquired":false,"shares":1878,"price":98.32,"value":184644.96,"ownership":{"direct":false,"nature":"See Footnote"},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F9","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $97.84 to $98.81, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."},{"field":"ownership.nature","element":"natureOfOwnership","label":"F10","text":"The reported securities are owned directly by the Eric Paley 2015 Remainder Trust (the \"2015 Remainder Trust\")."}],"balance_after":62402,"source":{"system":"sec-edgar","filing":"0001209191-21-067996","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":8,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121067996/doc4.xml","form_type":"4"}},{"id":2485944,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-12-04T00:07:33.000Z","date":"2021-12-01","kind":"sale","acquired":false,"shares":276,"price":105.71,"value":29175.96,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F8","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $105.24 to $105.77, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":116730,"source":{"system":"sec-edgar","filing":"0001209191-21-067996","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":7,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121067996/doc4.xml","form_type":"4"}},{"id":2485943,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-12-04T00:07:33.000Z","date":"2021-12-01","kind":"sale","acquired":false,"shares":1030,"price":104.55,"value":107686.5,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F7","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $104.17 to $105.08, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":117006,"source":{"system":"sec-edgar","filing":"0001209191-21-067996","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":6,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121067996/doc4.xml","form_type":"4"}},{"id":2485942,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-12-04T00:07:33.000Z","date":"2021-12-01","kind":"sale","acquired":false,"shares":2379,"price":103.43,"value":246059.97,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F6","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $102.93 to $103.88, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":118036,"source":{"system":"sec-edgar","filing":"0001209191-21-067996","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":5,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121067996/doc4.xml","form_type":"4"}},{"id":2485941,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-12-04T00:07:33.000Z","date":"2021-12-01","kind":"sale","acquired":false,"shares":1623,"price":101.85,"value":165302.55,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F5","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $101.46 to $102.18, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":120415,"source":{"system":"sec-edgar","filing":"0001209191-21-067996","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":4,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121067996/doc4.xml","form_type":"4"}},{"id":2485940,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-12-04T00:07:33.000Z","date":"2021-12-01","kind":"sale","acquired":false,"shares":724,"price":100.73,"value":72928.52,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F4","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $100.46 to $100.89, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":122038,"source":{"system":"sec-edgar","filing":"0001209191-21-067996","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":3,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121067996/doc4.xml","form_type":"4"}},{"id":2485939,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-12-04T00:07:33.000Z","date":"2021-12-01","kind":"sale","acquired":false,"shares":646,"price":99.67,"value":64386.82,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F3","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $99.41 to $100.34, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":122762,"source":{"system":"sec-edgar","filing":"0001209191-21-067996","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":2,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121067996/doc4.xml","form_type":"4"}},{"id":2485938,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-12-04T00:07:33.000Z","date":"2021-12-01","kind":"sale","acquired":false,"shares":2302,"price":98.36,"value":226424.72,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F2","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $97.90 to $98.81, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":123408,"source":{"system":"sec-edgar","filing":"0001209191-21-067996","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":1,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121067996/doc4.xml","form_type":"4"}},{"id":2510661,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-11-17T00:39:26.000Z","date":"2021-11-12","kind":"sale","acquired":false,"shares":5000,"price":100.03,"value":500150.0,"ownership":{"direct":false,"nature":"See Footnote"},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F3","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $100.00 to $100.08, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."},{"field":"ownership.nature","element":"natureOfOwnership","label":"F4","text":"The reported securities are owned directly by the Eric Paley 2015 Remainder Trust (the \"2015 Remainder Trust\")."}],"balance_after":64280,"source":{"system":"sec-edgar","filing":"0001209191-21-064901","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":2,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121064901/doc4.xml","form_type":"4"}},{"id":2510660,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-11-17T00:39:26.000Z","date":"2021-11-12","kind":"sale","acquired":false,"shares":5000,"price":100.04,"value":500200.0,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F2","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $100.00 to $100.10, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":125710,"source":{"system":"sec-edgar","filing":"0001209191-21-064901","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":1,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121064901/doc4.xml","form_type":"4"}},{"id":2579281,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-09-03T21:40:43.000Z","date":"2001-09-01","kind":"sale","acquired":false,"shares":3634,"price":80.3,"value":291810.2,"ownership":{"direct":false,"nature":"See Footnote"},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F8","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $79.97 to $80.57, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."},{"field":"ownership.nature","element":"natureOfOwnership","label":"F7","text":"The reported securities are owned directly by the Eric Paley 2015 Remainder Trust (the \"2015 Remainder Trust\")."}],"balance_after":69280,"source":{"system":"sec-edgar","filing":"0001209191-21-054847","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":4,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121054847/doc4.xml","form_type":"4"}},{"id":2579280,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-09-03T21:40:43.000Z","date":"2021-09-01","kind":"sale","acquired":false,"shares":3866,"price":79.61,"value":307772.26,"ownership":{"direct":false,"nature":"See Footnote"},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F5","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $78.97 to $79.96, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."},{"field":"balance_after","element":"sharesOwnedFollowingTransaction","label":"F6","text":"On June 16, 2021, the Issuer effected a 10-for-1 stock split of its common stock resulting in the reporting person's ownership of 69,102 additional shares of common stock."},{"field":"ownership.nature","element":"natureOfOwnership","label":"F7","text":"The reported securities are owned directly by the Eric Paley 2015 Remainder Trust (the \"2015 Remainder Trust\")."}],"balance_after":72914,"source":{"system":"sec-edgar","filing":"0001209191-21-054847","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":3,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121054847/doc4.xml","form_type":"4"}},{"id":2579279,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-09-03T21:40:43.000Z","date":"2021-09-01","kind":"sale","acquired":false,"shares":3656,"price":80.31,"value":293613.36,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F4","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $80.00 to $80.55, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":130710,"source":{"system":"sec-edgar","filing":"0001209191-21-054847","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":2,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121054847/doc4.xml","form_type":"4"}},{"id":2579278,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-09-03T21:40:43.000Z","date":"2021-09-01","kind":"sale","acquired":false,"shares":3844,"price":79.59,"value":305943.96,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F2","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $78.99 to $79.97, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."},{"field":"balance_after","element":"sharesOwnedFollowingTransaction","label":"F3","text":"On June 16, 2021, the Issuer effected a 10-for-1 stock split of its common stock resulting in the reporting person's ownership of 124,389 additional shares of common stock."}],"balance_after":134366,"source":{"system":"sec-edgar","filing":"0001209191-21-054847","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":1,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121054847/doc4.xml","form_type":"4"}},{"id":2683305,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-06-03T22:56:17.000Z","date":"2021-06-01","kind":"sale","acquired":false,"shares":750,"price":600,"value":450000.0,"ownership":{"direct":false,"nature":"See Footnote"},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"ownership.nature","element":"natureOfOwnership","label":"F2","text":"The reported securities are owned directly by the Eric Paley 2015 Remainder Trust (the \"2015 Remainder Trust\")."}],"balance_after":7678,"source":{"system":"sec-edgar","filing":"0001209191-21-037910","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":2,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121037910/doc4.xml","form_type":"4"}},{"id":2683304,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-06-03T22:56:17.000Z","date":"2021-06-01","kind":"sale","acquired":false,"shares":750,"price":600,"value":450000.0,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."}],"balance_after":13821,"source":{"system":"sec-edgar","filing":"0001209191-21-037910","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":1,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121037910/doc4.xml","form_type":"4"}},{"id":2689019,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-06-02T00:28:25.000Z","date":"2021-05-27","kind":"grant","acquired":true,"shares":7,"price":639.65,"value":4477.55,"ownership":{"direct":true},"footnotes":[{"field":"shares","element":"transactionShares","label":"F5","text":"Grant of restricted stock award under the Issuer's 2016 Equity Incentive Plan. The shares vest in four equal installments at the earlier of, for each such installment, (i) the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meeting for the next four quarters from the date of grant  or (ii) the date of each of the next four corresponding quarterly anniversaries of the date of grant, provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the nominating and corporate governance committee immediately prior to such date."},{"field":"price","element":"transactionPricePerShare","label":"F4","text":"This price represents the average closing stock price for a share of the Issuer's Class A Common Stock for forty-five consecutive trading days ending on, and including, the grant date. This price was used to calculate the number of restricted stock awards granted."},{"field":"price","element":"transactionPricePerShare","label":"F6","text":"This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy in lieu of director retainer and meeting fees of $5,000."}],"balance_after":14571,"source":{"system":"sec-edgar","filing":"0001209191-21-036995","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":3,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121036995/doc4.xml","form_type":"4"}},{"id":2689018,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-06-02T00:28:25.000Z","date":"2021-05-27","kind":"grant","acquired":true,"shares":78,"price":639.65,"value":49892.7,"ownership":{"direct":true},"footnotes":[{"field":"shares","element":"transactionShares","label":"F1","text":"Grant of restricted stock award under the Issuer's 2016 Equity Incentive Plan. The shares vest in four equal installments at the earlier of, for each such installment, (i) the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meeting for the next four quarters from the date of grant  or (ii) the date of each of the next four corresponding quarterly anniversaries of the date of grant, provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the board of directors immediately prior to such date."},{"field":"price","element":"transactionPricePerShare","label":"F3","text":"This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy in lieu of director retainer and meeting fees of $50,000."},{"field":"price","element":"transactionPricePerShare","label":"F4","text":"This price represents the average closing stock price for a share of the Issuer's Class A Common Stock for forty-five consecutive trading days ending on, and including, the grant date. This price was used to calculate the number of restricted stock awards granted."}],"balance_after":14564,"source":{"system":"sec-edgar","filing":"0001209191-21-036995","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":2,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121036995/doc4.xml","form_type":"4"}},{"id":2689017,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-06-02T00:28:25.000Z","date":"2021-05-27","kind":"grant","acquired":true,"shares":390,"price":0,"value":0.0,"ownership":{"direct":true},"footnotes":[{"field":"shares","element":"transactionShares","label":"F1","text":"Grant of restricted stock award under the Issuer's 2016 Equity Incentive Plan. The shares vest in four equal installments at the earlier of, for each such installment, (i) the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meeting for the next four quarters from the date of grant  or (ii) the date of each of the next four corresponding quarterly anniversaries of the date of grant, provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the board of directors immediately prior to such date."},{"field":"price","element":"transactionPricePerShare","label":"F2","text":"This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy as an annual director equity grant."}],"balance_after":14486,"source":{"system":"sec-edgar","filing":"0001209191-21-036995","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":1,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121036995/doc4.xml","form_type":"4"}},{"id":2813746,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-03-03T22:15:26.000Z","date":"2021-03-01","kind":"sale","acquired":false,"shares":18,"price":829.46,"value":14930.28,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."}],"balance_after":14096,"source":{"system":"sec-edgar","filing":"0001209191-21-017038","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":13,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121017038/doc4.xml","form_type":"4"}},{"id":2813745,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-03-03T22:15:26.000Z","date":"2021-03-01","kind":"sale","acquired":false,"shares":129,"price":828.44,"value":106868.76,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F12","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $827.68 to $828.67, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":14114,"source":{"system":"sec-edgar","filing":"0001209191-21-017038","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":12,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121017038/doc4.xml","form_type":"4"}},{"id":2813744,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-03-03T22:15:26.000Z","date":"2021-03-01","kind":"sale","acquired":false,"shares":53,"price":826.68,"value":43814.04,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F11","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $826.61 to $827.27, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":14243,"source":{"system":"sec-edgar","filing":"0001209191-21-017038","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":11,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121017038/doc4.xml","form_type":"4"}},{"id":2813743,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-03-03T22:15:26.000Z","date":"2021-03-01","kind":"sale","acquired":false,"shares":182,"price":825.87,"value":150308.34,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F10","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $825.46 to $826.38, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":14296,"source":{"system":"sec-edgar","filing":"0001209191-21-017038","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":10,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121017038/doc4.xml","form_type":"4"}},{"id":2813742,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-03-03T22:15:26.000Z","date":"2021-03-01","kind":"sale","acquired":false,"shares":210,"price":824.8,"value":173208.0,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F9","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $824.44 to $825.00, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":14478,"source":{"system":"sec-edgar","filing":"0001209191-21-017038","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":9,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121017038/doc4.xml","form_type":"4"}},{"id":2813741,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-03-03T22:15:26.000Z","date":"2021-03-01","kind":"sale","acquired":false,"shares":208,"price":823.83,"value":171356.64,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F8","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $823.40 to $824.27, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":14688,"source":{"system":"sec-edgar","filing":"0001209191-21-017038","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":8,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121017038/doc4.xml","form_type":"4"}},{"id":2813740,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-03-03T22:15:26.000Z","date":"2021-03-01","kind":"sale","acquired":false,"shares":175,"price":822.33,"value":143907.75,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F7","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $822.10 to $822.90, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":14896,"source":{"system":"sec-edgar","filing":"0001209191-21-017038","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":7,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121017038/doc4.xml","form_type":"4"}},{"id":2813739,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-03-03T22:15:26.000Z","date":"2021-03-01","kind":"sale","acquired":false,"shares":84,"price":820.73,"value":68941.32,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F6","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $820.27 to $821.00, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":15071,"source":{"system":"sec-edgar","filing":"0001209191-21-017038","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":6,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121017038/doc4.xml","form_type":"4"}},{"id":2813738,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-03-03T22:15:26.000Z","date":"2021-03-01","kind":"sale","acquired":false,"shares":54,"price":819.22,"value":44237.88,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F5","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $819.18 to $819.80, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":15155,"source":{"system":"sec-edgar","filing":"0001209191-21-017038","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":5,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121017038/doc4.xml","form_type":"4"}},{"id":2813737,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-03-03T22:15:26.000Z","date":"2021-03-01","kind":"sale","acquired":false,"shares":86,"price":813.94,"value":69998.84,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F4","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $813.74 to $814.06, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":15209,"source":{"system":"sec-edgar","filing":"0001209191-21-017038","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":4,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121017038/doc4.xml","form_type":"4"}},{"id":2813736,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-03-03T22:15:26.000Z","date":"2021-03-01","kind":"sale","acquired":false,"shares":84,"price":810.31,"value":68066.04,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F3","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $809.95 to $810.53, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":15295,"source":{"system":"sec-edgar","filing":"0001209191-21-017038","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":3,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121017038/doc4.xml","form_type":"4"}},{"id":2813735,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-03-03T22:15:26.000Z","date":"2021-03-01","kind":"sale","acquired":false,"shares":163,"price":807.15,"value":131565.45,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F2","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $806.68 to $807.57, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":15379,"source":{"system":"sec-edgar","filing":"0001209191-21-017038","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":2,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121017038/doc4.xml","form_type":"4"}},{"id":2813734,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-03-03T22:15:26.000Z","date":"2021-03-01","kind":"sale","acquired":false,"shares":54,"price":805.09,"value":43474.86,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."}],"balance_after":15542,"source":{"system":"sec-edgar","filing":"0001209191-21-017038","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":1,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121017038/doc4.xml","form_type":"4"}},{"id":2835945,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2021-02-25T02:05:43.000Z","date":"2021-02-22","kind":"sale","acquired":false,"shares":3500,"price":880.01,"value":3080035.0,"ownership":{"direct":true},"footnotes":[{"field":"price","element":"transactionPricePerShare","label":"F1","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $880.01 to $880.15, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."},{"field":"balance_after","element":"sharesOwnedFollowingTransaction","label":"F2","text":"Accounts for a change in direct ownership of 1,096 shares previously owned by the Eric Paley 2018 Annuity Trust (the \"2018 Annuity Trust\"), which were transferred to the Reporting Person."}],"balance_after":15596,"source":{"system":"sec-edgar","filing":"0001209191-21-014094","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":1,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919121014094/doc4.xml","form_type":"4"}},{"id":2958607,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-12-04T01:04:58.000Z","date":"2020-12-01","kind":"sale","acquired":false,"shares":3,"price":904.06,"value":2712.18,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."}],"balance_after":18000,"source":{"system":"sec-edgar","filing":"0001209191-20-061696","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":16,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120061696/doc4.xml","form_type":"4"}},{"id":2958606,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-12-04T01:04:58.000Z","date":"2020-12-01","kind":"sale","acquired":false,"shares":42,"price":898.05,"value":37718.1,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."}],"balance_after":18003,"source":{"system":"sec-edgar","filing":"0001209191-20-061696","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":15,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120061696/doc4.xml","form_type":"4"}},{"id":2958605,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-12-04T01:04:58.000Z","date":"2020-12-01","kind":"sale","acquired":false,"shares":42,"price":895.95,"value":37629.9,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F11","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $895.31 to $895.97, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":18045,"source":{"system":"sec-edgar","filing":"0001209191-20-061696","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":14,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120061696/doc4.xml","form_type":"4"}},{"id":2958604,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-12-04T01:04:58.000Z","date":"2020-12-01","kind":"sale","acquired":false,"shares":1,"price":894.18,"value":894.18,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."}],"balance_after":18087,"source":{"system":"sec-edgar","filing":"0001209191-20-061696","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":13,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120061696/doc4.xml","form_type":"4"}},{"id":2958603,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-12-04T01:04:58.000Z","date":"2020-12-01","kind":"sale","acquired":false,"shares":1,"price":891.81,"value":891.81,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."}],"balance_after":18088,"source":{"system":"sec-edgar","filing":"0001209191-20-061696","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":12,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120061696/doc4.xml","form_type":"4"}},{"id":2958602,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-12-04T01:04:58.000Z","date":"2020-12-01","kind":"sale","acquired":false,"shares":23,"price":890.71,"value":20486.33,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F10","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $890.68 to $891.34, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":18089,"source":{"system":"sec-edgar","filing":"0001209191-20-061696","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":11,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120061696/doc4.xml","form_type":"4"}},{"id":2958601,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-12-04T01:04:58.000Z","date":"2020-12-01","kind":"sale","acquired":false,"shares":23,"price":889.6,"value":20460.8,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."}],"balance_after":18112,"source":{"system":"sec-edgar","filing":"0001209191-20-061696","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":10,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120061696/doc4.xml","form_type":"4"}},{"id":2958600,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-12-04T01:04:58.000Z","date":"2020-12-01","kind":"sale","acquired":false,"shares":78,"price":888.49,"value":69302.22,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F9","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $888.14 to $888.77, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":18135,"source":{"system":"sec-edgar","filing":"0001209191-20-061696","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":9,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120061696/doc4.xml","form_type":"4"}},{"id":2958599,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-12-04T01:04:58.000Z","date":"2020-12-01","kind":"sale","acquired":false,"shares":200,"price":886.43,"value":177286.0,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F8","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $885.88 to $886.75, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":18213,"source":{"system":"sec-edgar","filing":"0001209191-20-061696","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":8,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120061696/doc4.xml","form_type":"4"}},{"id":2958598,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-12-04T01:04:58.000Z","date":"2020-12-01","kind":"sale","acquired":false,"shares":203,"price":885.23,"value":179701.69,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F7","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $884.81 to $885.78, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":18413,"source":{"system":"sec-edgar","filing":"0001209191-20-061696","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":7,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120061696/doc4.xml","form_type":"4"}},{"id":2958597,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-12-04T01:04:58.000Z","date":"2020-12-01","kind":"sale","acquired":false,"shares":269,"price":884.23,"value":237857.87,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F6","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $883.79 to $884.64, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":18616,"source":{"system":"sec-edgar","filing":"0001209191-20-061696","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":6,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120061696/doc4.xml","form_type":"4"}},{"id":2958596,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-12-04T01:04:58.000Z","date":"2020-12-01","kind":"sale","acquired":false,"shares":88,"price":883.58,"value":77755.04,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F5","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $882.77 to $883.72, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":18885,"source":{"system":"sec-edgar","filing":"0001209191-20-061696","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":5,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120061696/doc4.xml","form_type":"4"}},{"id":2958595,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-12-04T01:04:58.000Z","date":"2020-12-01","kind":"sale","acquired":false,"shares":131,"price":881.93,"value":115532.83,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F4","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $881.61 to $882.40, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":18973,"source":{"system":"sec-edgar","filing":"0001209191-20-061696","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":4,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120061696/doc4.xml","form_type":"4"}},{"id":2958594,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-12-04T01:04:58.000Z","date":"2020-12-01","kind":"sale","acquired":false,"shares":258,"price":880.79,"value":227243.82,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F3","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $880.40 to $881.38, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":19104,"source":{"system":"sec-edgar","filing":"0001209191-20-061696","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":3,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120061696/doc4.xml","form_type":"4"}},{"id":2958593,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-12-04T01:04:58.000Z","date":"2020-12-01","kind":"sale","acquired":false,"shares":131,"price":879.72,"value":115243.32,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F2","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $879.31 to $880.21, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":19362,"source":{"system":"sec-edgar","filing":"0001209191-20-061696","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":2,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120061696/doc4.xml","form_type":"4"}},{"id":2958592,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-12-04T01:04:58.000Z","date":"2020-12-01","kind":"sale","acquired":false,"shares":7,"price":878.11,"value":6146.77,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."}],"balance_after":19493,"source":{"system":"sec-edgar","filing":"0001209191-20-061696","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":1,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120061696/doc4.xml","form_type":"4"}},{"id":2986589,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-11-10T23:59:18.000Z","date":"2020-11-09","kind":"sale","acquired":false,"shares":950,"price":797.96,"value":758062.0,"ownership":{"direct":true},"footnotes":[{"field":"price","element":"transactionPricePerShare","label":"F6","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $797.79 to $798.14, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":19500,"source":{"system":"sec-edgar","filing":"0001209191-20-057764","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":6,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120057764/doc4.xml","form_type":"4"}},{"id":2986588,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-11-10T23:59:18.000Z","date":"2020-11-09","kind":"sale","acquired":false,"shares":420,"price":797.28,"value":334857.6,"ownership":{"direct":true},"footnotes":[{"field":"price","element":"transactionPricePerShare","label":"F5","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $796.65 to $797.64, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":20450,"source":{"system":"sec-edgar","filing":"0001209191-20-057764","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":5,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120057764/doc4.xml","form_type":"4"}},{"id":2986587,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-11-10T23:59:18.000Z","date":"2020-11-09","kind":"sale","acquired":false,"shares":500,"price":796.18,"value":398090.0,"ownership":{"direct":true},"footnotes":[{"field":"price","element":"transactionPricePerShare","label":"F4","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $795.57 to $796.56, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":20870,"source":{"system":"sec-edgar","filing":"0001209191-20-057764","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":4,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120057764/doc4.xml","form_type":"4"}},{"id":2986586,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-11-10T23:59:18.000Z","date":"2020-11-09","kind":"sale","acquired":false,"shares":652,"price":794.95,"value":518307.4,"ownership":{"direct":true},"footnotes":[{"field":"price","element":"transactionPricePerShare","label":"F3","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $794.55 to $795.29, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":21370,"source":{"system":"sec-edgar","filing":"0001209191-20-057764","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":3,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120057764/doc4.xml","form_type":"4"}},{"id":2986585,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-11-10T23:59:18.000Z","date":"2020-11-09","kind":"sale","acquired":false,"shares":110,"price":793.65,"value":87301.5,"ownership":{"direct":true},"footnotes":[{"field":"price","element":"transactionPricePerShare","label":"F2","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $793.24 to $793.69, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":22022,"source":{"system":"sec-edgar","filing":"0001209191-20-057764","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":2,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120057764/doc4.xml","form_type":"4"}},{"id":2986584,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-11-10T23:59:18.000Z","date":"2020-11-09","kind":"sale","acquired":false,"shares":368,"price":792.6,"value":291676.8,"ownership":{"direct":true},"footnotes":[{"field":"price","element":"transactionPricePerShare","label":"F1","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $792.21 to $792.98, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":22132,"source":{"system":"sec-edgar","filing":"0001209191-20-057764","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":1,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120057764/doc4.xml","form_type":"4"}},{"id":3039341,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-09-03T21:38:38.000Z","date":"2020-09-01","kind":"sale","acquired":false,"shares":3,"price":499.77,"value":1499.31,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."}],"balance_after":22500,"source":{"system":"sec-edgar","filing":"0001209191-20-049492","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":10,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120049492/doc4.xml","form_type":"4"}},{"id":3039340,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-09-03T21:38:38.000Z","date":"2020-09-01","kind":"sale","acquired":false,"shares":339,"price":498.68,"value":169052.52,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F9","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $498.30 to $499.08, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":22503,"source":{"system":"sec-edgar","filing":"0001209191-20-049492","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":9,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120049492/doc4.xml","form_type":"4"}},{"id":3039339,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-09-03T21:38:38.000Z","date":"2020-09-01","kind":"sale","acquired":false,"shares":162,"price":497.62,"value":80614.44,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F8","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $497.22 to $498.09, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":22842,"source":{"system":"sec-edgar","filing":"0001209191-20-049492","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":8,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120049492/doc4.xml","form_type":"4"}},{"id":3039338,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-09-03T21:38:38.000Z","date":"2020-09-01","kind":"sale","acquired":false,"shares":113,"price":495.61,"value":56003.93,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F7","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $495.47 to $495.82, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":23004,"source":{"system":"sec-edgar","filing":"0001209191-20-049492","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":7,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120049492/doc4.xml","form_type":"4"}},{"id":3039337,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-09-03T21:38:38.000Z","date":"2020-09-01","kind":"sale","acquired":false,"shares":77,"price":495.13,"value":38125.01,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F6","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $494.44 to $495.41, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":23117,"source":{"system":"sec-edgar","filing":"0001209191-20-049492","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":6,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120049492/doc4.xml","form_type":"4"}},{"id":3039336,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-09-03T21:38:38.000Z","date":"2020-09-01","kind":"sale","acquired":false,"shares":203,"price":493.62,"value":100204.86,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F5","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $493.15 to $494.05, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":23194,"source":{"system":"sec-edgar","filing":"0001209191-20-049492","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":5,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120049492/doc4.xml","form_type":"4"}},{"id":3039335,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-09-03T21:38:38.000Z","date":"2020-09-01","kind":"sale","acquired":false,"shares":326,"price":492.46,"value":160541.96,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F4","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $492.05 to $492.93, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":23397,"source":{"system":"sec-edgar","filing":"0001209191-20-049492","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":4,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120049492/doc4.xml","form_type":"4"}},{"id":3039334,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-09-03T21:38:38.000Z","date":"2020-09-01","kind":"sale","acquired":false,"shares":169,"price":491.4,"value":83046.6,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F3","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $490.99 to $491.78, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":23723,"source":{"system":"sec-edgar","filing":"0001209191-20-049492","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":3,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120049492/doc4.xml","form_type":"4"}},{"id":3039333,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-09-03T21:38:38.000Z","date":"2020-09-01","kind":"sale","acquired":false,"shares":104,"price":490.05,"value":50965.2,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F2","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $489.79 to $490.77, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":23892,"source":{"system":"sec-edgar","filing":"0001209191-20-049492","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":2,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120049492/doc4.xml","form_type":"4"}},{"id":3039332,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-09-03T21:38:38.000Z","date":"2020-09-01","kind":"sale","acquired":false,"shares":4,"price":486.66,"value":1946.64,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."}],"balance_after":23996,"source":{"system":"sec-edgar","filing":"0001209191-20-049492","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":1,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120049492/doc4.xml","form_type":"4"}},{"id":3107171,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-06-17T21:05:32.000Z","date":"2020-06-15","kind":"sale","acquired":false,"shares":126,"price":372.28,"value":46907.28,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F12","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $372.09 to $372.36, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":24000,"source":{"system":"sec-edgar","filing":"0001209191-20-037321","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":12,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120037321/doc4.xml","form_type":"4"}},{"id":3107170,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-06-17T21:05:32.000Z","date":"2020-06-15","kind":"sale","acquired":false,"shares":99,"price":369.39,"value":36569.61,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F11","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $369.21 to $369.94, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":24126,"source":{"system":"sec-edgar","filing":"0001209191-20-037321","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":11,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120037321/doc4.xml","form_type":"4"}},{"id":3107169,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-06-17T21:05:32.000Z","date":"2020-06-15","kind":"sale","acquired":false,"shares":127,"price":368.35,"value":46780.45,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F10","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $367.94 to $368.84, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":24225,"source":{"system":"sec-edgar","filing":"0001209191-20-037321","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":10,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120037321/doc4.xml","form_type":"4"}},{"id":3107168,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-06-17T21:05:32.000Z","date":"2020-06-15","kind":"sale","acquired":false,"shares":180,"price":366.91,"value":66043.8,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F9","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $366.67 to $366.99, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":24352,"source":{"system":"sec-edgar","filing":"0001209191-20-037321","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":9,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120037321/doc4.xml","form_type":"4"}},{"id":3107167,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-06-17T21:05:32.000Z","date":"2020-06-15","kind":"sale","acquired":false,"shares":158,"price":365.62,"value":57767.96,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F8","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $365.55 to $365.67, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":24532,"source":{"system":"sec-edgar","filing":"0001209191-20-037321","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":8,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120037321/doc4.xml","form_type":"4"}},{"id":3107166,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-06-17T21:05:32.000Z","date":"2020-06-15","kind":"sale","acquired":false,"shares":101,"price":365.02,"value":36867.02,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F7","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $364.51 to $365.44, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":24690,"source":{"system":"sec-edgar","filing":"0001209191-20-037321","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":7,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120037321/doc4.xml","form_type":"4"}},{"id":3107165,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-06-17T21:05:32.000Z","date":"2020-06-15","kind":"sale","acquired":false,"shares":258,"price":363.76,"value":93850.08,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F6","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $363.49 to $364.48, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":24791,"source":{"system":"sec-edgar","filing":"0001209191-20-037321","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":6,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120037321/doc4.xml","form_type":"4"}},{"id":3107164,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-06-17T21:05:32.000Z","date":"2020-06-15","kind":"sale","acquired":false,"shares":205,"price":362.64,"value":74341.2,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F5","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $362.46 to $362.70, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":25049,"source":{"system":"sec-edgar","filing":"0001209191-20-037321","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":5,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120037321/doc4.xml","form_type":"4"}},{"id":3107163,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-06-17T21:05:32.000Z","date":"2020-06-15","kind":"sale","acquired":false,"shares":62,"price":361.62,"value":22420.44,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F4","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $361.33 to $361.62, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":25254,"source":{"system":"sec-edgar","filing":"0001209191-20-037321","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":4,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120037321/doc4.xml","form_type":"4"}},{"id":3107162,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-06-17T21:05:32.000Z","date":"2020-06-15","kind":"sale","acquired":false,"shares":65,"price":360.96,"value":23462.4,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F3","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $360.24 to $360.99, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":25316,"source":{"system":"sec-edgar","filing":"0001209191-20-037321","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":3,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120037321/doc4.xml","form_type":"4"}},{"id":3107161,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-06-17T21:05:32.000Z","date":"2020-06-15","kind":"sale","acquired":false,"shares":115,"price":353.45,"value":40646.75,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."},{"field":"price","element":"transactionPricePerShare","label":"F2","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $352.84 to $353.82, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":25381,"source":{"system":"sec-edgar","filing":"0001209191-20-037321","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":2,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120037321/doc4.xml","form_type":"4"}},{"id":3107160,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-06-17T21:05:32.000Z","date":"2020-06-15","kind":"sale","acquired":false,"shares":4,"price":345.55,"value":1382.2,"ownership":{"direct":true},"footnotes":[{"field":"kind","element":"transactionCoding","label":"F1","text":"The sales reported in this Form 4 were effected pursuant to a 10b5-1 trading plan adopted by the Reporting Person in accordance with Rule 10b5-1 of the Securities Exchange Act of 1934, as amended."}],"balance_after":25496,"source":{"system":"sec-edgar","filing":"0001209191-20-037321","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":1,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120037321/doc4.xml","form_type":"4"}},{"id":3132272,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-05-29T00:29:50.000Z","date":"2020-05-26","kind":"grant","acquired":true,"shares":20,"price":249.66,"value":4993.2,"ownership":{"direct":true},"footnotes":[{"field":"shares","element":"transactionShares","label":"F5","text":"Grant of restricted stock award under the Issuer's 2016 Equity Incentive Plan. The shares vest in four equal installments at the earlier of, for each such installment, (i) the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meeting for the next four quarters from the date of grant  or (ii) the date of each of the next four corresponding quarterly anniversaries of the date of grant, provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the nominating and corporate governance committee immediately prior to such date."},{"field":"price","element":"transactionPricePerShare","label":"F4","text":"This price represents the average closing stock price for a share of the Issuer's Class A Common Stock for forty-five consecutive trading days ending on, and including, the grant date. This price was used to calculate the number of restricted stock awards granted."},{"field":"price","element":"transactionPricePerShare","label":"F6","text":"This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy in lieu of director retainer and meeting fees of $5,000."}],"balance_after":25500,"source":{"system":"sec-edgar","filing":"0001209191-20-032796","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":3,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120032796/doc4.xml","form_type":"4"}},{"id":3132271,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-05-29T00:29:50.000Z","date":"2020-05-26","kind":"grant","acquired":true,"shares":180,"price":249.66,"value":44938.8,"ownership":{"direct":true},"footnotes":[{"field":"shares","element":"transactionShares","label":"F1","text":"Grant of restricted stock award under the Issuer's 2016 Equity Incentive Plan. The shares vest in four equal installments at the earlier of, for each such installment, (i) the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meeting for the next four quarters from the date of grant  or (ii) the date of each of the next four corresponding quarterly anniversaries of the date of grant, provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the board of directors immediately prior to such date."},{"field":"price","element":"transactionPricePerShare","label":"F3","text":"This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy in lieu of director retainer and meeting fees of $45,000."},{"field":"price","element":"transactionPricePerShare","label":"F4","text":"This price represents the average closing stock price for a share of the Issuer's Class A Common Stock for forty-five consecutive trading days ending on, and including, the grant date. This price was used to calculate the number of restricted stock awards granted."}],"balance_after":25480,"source":{"system":"sec-edgar","filing":"0001209191-20-032796","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":2,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120032796/doc4.xml","form_type":"4"}},{"id":3132270,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-05-29T00:29:50.000Z","date":"2020-05-26","kind":"grant","acquired":true,"shares":901,"price":0,"value":0.0,"ownership":{"direct":true},"footnotes":[{"field":"shares","element":"transactionShares","label":"F1","text":"Grant of restricted stock award under the Issuer's 2016 Equity Incentive Plan. The shares vest in four equal installments at the earlier of, for each such installment, (i) the date of the Issuer's applicable regularly scheduled quarterly Corporate Board meeting for the next four quarters from the date of grant  or (ii) the date of each of the next four corresponding quarterly anniversaries of the date of grant, provided all then unvested shares shall vest in full on the date of the Issuer's next annual meeting of stockholders, all subject to the Reporting Person's continuous service as a member of the board of directors immediately prior to such date."},{"field":"price","element":"transactionPricePerShare","label":"F2","text":"This restricted stock award was issued to the Reporting Person pursuant to the Issuer's Non-Employee Director Compensation Policy as an annual director equity grant."}],"balance_after":25300,"source":{"system":"sec-edgar","filing":"0001209191-20-032796","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":1,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120032796/doc4.xml","form_type":"4"}},{"id":3150943,"issuer":{"id":3752,"kind":"organization","name":"Trade Desk, Inc.","symbol":"TTD"},"owners":[{"id":126736,"kind":"person","name":"Paley Eric B","position":1,"cik":"0001670811","reported_name":"Paley Eric B","relationship":{"director":true,"officer":false,"ten_percent_owner":false,"other":false}}],"security":"Class A Common Stock","published_at":"2020-05-13T21:36:42.000Z","date":"2020-05-11","kind":"sale","acquired":false,"shares":2500,"price":305.59,"value":763975.0,"ownership":{"direct":true},"footnotes":[{"field":"price","element":"transactionPricePerShare","label":"F1","text":"The price reported in Column 4 is a weighted average price. These shares were sold in multiple transactions at prices ranging from $305.05 to $305.975, inclusive. The Reporting Person undertakes to provide to the Issuer, any security holder of the Issuer, or the staff of the Securities and Exchange Commission, upon request, full information regarding the number of shares sold at each separate price within the ranges set forth in this footnote."}],"balance_after":24399,"source":{"system":"sec-edgar","filing":"0001209191-20-028917","document":"doc4.xml","document_sequence":1,"table":"nonDerivative","row_type":"transaction","position":1,"url":"https://www.sec.gov/Archives/edgar/data/1671933/000120919120028917/doc4.xml","form_type":"4"}}],"next_cursor":"2020-05-13T21:36:42.000000Z,3150943"}